the
book-better-clients
solution

for photographers

how to book more photography clients, fast

ALMOST ALL OF OUR CLIENTS WERE REFERRALS.

Referral clients = long-term sustainability.
So, this was a big problem for our students…

our students needed to know

(and thennnn how to find their long-term
best-friend-forever clients).

what our students are saying…

photography business coach

we’ve gotten a little bored of hearing every other

TO BE COMPLETELY HONEST ↓

promote surface-level marketing and sales “solutions” with:

  1. VERY LITTLE OR NO ACCESS TO COACHES TO LEARN HOW TO APPLY
    the knowledge to that specific photographers business.

  2. BOOKING CLIENTS ONLY FOR MONEY, rather than trying to find
    clients that are obsessed with you and your work.

  3. STRATEGIES THAT THEY WEREN’T IMPLEMENTING THEMSELVES
    they tell their students to do xyz, but have no current first-hand data to back it up.

  4. STRATEGIES THAT HAVEN’T WORKED IN YEARS… they went viral 2+ years ago.

I decided it was about time
to take this…

“how to book photography clients from social media” thing seriously.

I brought on my husband and our first employee full-time.
I hired a $20k marketing + sales expert.
I invested every dollar and every second I had into learning; organic platforms, Ai tech, marketing and sales psychology + branding.

shocker - it worked

we booked out our calendar a full year in advance and
literally WROTE THE BOOK
on marketing for photographers … ↓

THE PHOTOGRAPHER’S

Playbook;

Now, we’re letting you in on the secret to our success so you can spend less time figuring out how to book clients, and spend
more time with the people that matter. 🤘


The Photographer’s Playbook is a
four-month intensive coaching container for photographers ready to invest in a completely custom marketing strategy backed by tested + proven principles.

You’ll graduate feeling confident
knowing exactly WHO your ideal client is,
understanding WHERE to find them,
HOW to create content that
generates inquiries
and exactly WHAT to say
to book them.

MARKETING DOESN'T HAVE TO SUCK

✌︎

MARKETING DOESN'T HAVE TO SUCK ✌︎

HERE’S WHAT YOU CAN EXPECT FROM YOUR MONTHLY PLAYBOOK ACCESS ↓

12 MODULES; INCLUDING 30 LESSONS,
TANGIBLE VISUAL EXAMPLES AND STEP-BY-STEP PROCESSES.

twelve self-paced video modules

  • As soon as you have access to the modules, you’ll dive into phase one; learning the basics of marketing psychology, the difference between an ideal client and your target audience, and determine buyer types with effective market research.

  • Phase one is all about your audience, but phase two is alllllll about YOU (and your business). Here we’ll walk you through how to incorporate your personality throughout your brand identity seamlessly, and determine your niche and UVP. Here’s where we dive into the secrets of our EXACT portfolio-building process for maximum ROI.

  • Buckle up for phase three - this is where the ✨magic✨ happens. We focus here on the WHY and HOW of organic marketing and social platforms with the secret sauce; our signature VHS Content Model, content communication framework, social platform SEO secrets and finally… putting it all together in your very own custom Playbook.

  • And now - the backend… by now, we’ve learned how to create some serious buzz around your brand and your services… in phase four, we’re gonna knock it all out of the park with sales psychology, the sales framework that booked all of our clients, elevating your client experience and pricing your services sutainably to keep that six-figure goodness rolling well beyond your time in the program.

  • Every 2-3 weeks, we’re bringing in a new guest speaker or intensive training on additional topics outside of marketing and sales.

    RECENT; Accounting + Finance, Bookkeeping, Money Minset, Pinterest, etc.

Your self-study modules are where
we’ll walk you through marketing and sales
foundations, principles, and the
exact framework we used to
book all of our clients.

weekly q+a calls

YOU’VE GOT QUESTIONS? WE’VE GOT ANSWERS. WEEKLY CALLS ARE ONE HOUR AND FOCUS ON MOVING YOU PAST WHATEVER HURDLES ARE IN FRONT OF YOU THAT WEEK. YOU’LL WALK AWAY FEELING CLEAR AND KNOWING EXACTLY WHAT NEXT STEP YOU NEED TO MOVE FORWARD.

students who implement, ask questions and adapt are those who take the greatest value from the program

private community group

OUR COMMUNITY SLACK CHANNEL IS WHERE WE REFINE AND TAKE YOUR STRATEGY TO THE NEXT LEVEL. OUR CUSTOM 1:1 SUPPORT GIVES OUR STUDENTS SPECIFIC DIRECTION ON A DAILY BASIS SO YOU’LL FEEL CONFIDENT KNOWING EXACTLY WHAT TO SAY TO BOOK NEW CLIENTS.

the Playbook coaches are available daily in our community group to clarify any questions and provide feedback between the live calls

imagine

being able to 

to send

this message

got questions?
we’ve got answers.

  • Your main Playbook coach, Daria, leads the program and handles strategy and customization for each student. But, that’s a biiiig job; so our co-coaches will also check in on Slack to help you along the way with content review and navigating client inquires. They’ll make sure you feel secure in your next steps and keep you motivated to move forward.

  • Successful business owners are problem solvers. They figure out how to make any situation work to create a great photo - treat your education investment the same way.

    This program teaches you to think creatively about income generation and strategically make decisions that benefit both your professional and personal finances. By investing in this learning now, you're setting yourself up for a more predictable future, regardless of the current inconsistencies in your revenue.

  • Our Q&A calls are approximately 1 hour each week. Additionally, we host 1 hour intensive trainings every 2nd or 3rd week. You’ll see your group often which means always having someone there to keep you accountable! With program modules, homework and live calls, most students spend approximately 2-3 hours a week dedicated to moving their business forward.

  • First, we’ll answer any questions that have been submitted discussion live. Once these have been addressed, we’ll use extra time to check in with everyone and make sure students are focused and feeling confident hending into the next week!

  • Absolutely - in fact, I wish I would’ve learned these foundations earlier in our business. Principles of human psychology in relation to marketing + sales will always stay the same. If you understand these, you’ll be able to change and adapt on your own with confidence as you grow!

  • No, our strategy is designed for creative entrepreneurs who are building a personal brand. Our students fall other under niches such as; family, boudoir, product, etc. But we have coached make up artists and videographers within the program as well.

  • If you’ve saved up some funds previously, this is the perfect opportunity. Slower booking times are the best time to invest into your education because you can focus on the modules and implementation. This period of lower activity allows you to fully engage with the program and implement its teachings without the pressure of a packed schedule.

what’s next?

step one

SUBMIT YOUR APPLICATION
( THE BUTTON BELOW )

step two

CHECK YOUR DMS + EMAIL
( WE’LL BE IN TOUCH ASAP )

step three

BEFORE WE DIVE IN;
VIBE CHECKKKKK
( BOTH WAYS )